Power end-to-end customer engagements across the entire customer journey. 

Attract, convert & retain your customers. Giving your customers a personalised journey using an Intelligent CRM Solution.


Your business success depends on the experience your customer has with you. This experience is shaped between marketing, sales, delivery and service customer touch points.


Manage Leads and Deals


Track Communications

Exceed Customer Expectations

Automate and Grow

Insights and Reporting

What is CRM?

CRM Strategy – Customer Relationship Management (CRM) is a strategy that companies use to manage interactions with customers and potential customers. CRM helps organisations streamline processes, build customer relationships, increase sales, improve customer service, and increase profitability.

Why use CRM? – A CRM system helps businesses keep customer contact details up to date, track every customer interaction, and manage customer accounts. It is designed to help businesses improve customer relationships and also Customer Lifetime Value (CLV). This is vital because of the vast amount of such data businesses generate daily.

CRM Technology – A Customer Relationship Management (CRM) system helps manage customer data. It supports sales management, delivers actionable insights, integrates with social media and facilitates team communication. Cloud-based CRM systems offer complete mobility and access to an ecosystem of bespoke apps. 

Intelligent CRM Solutions


Marketing CRM

Increase customer demand & convert more leads.

Sales CRM

Win more deals & improve sales forecasting.

Service CRM

Deliver world-class customer service & improve customer satisfaction.


Make the benefits of AI and Machine Learning a reality for your business.

Mixed Reality

Empower employees and optimise operations with mixed reality applications.

Marketing CRM

Attract the right prospects and turn them into qualified opportunities.

  • Increase customer demand for your products and services, create seamless customer experiences
  • Run targeted, multi-channel campaigns and personalise each buyer’s journey
  • Track and prioritise leads at every stage with lead-scoring and dashboards
  • Utilise marketing automation with AI-driven processes
  • Track all campaigns and marketing activities end-to-end to prove marketing effectiveness


Sales CRM

Better understand customer needs, engage more effectively, and win more deals.

  • Improve conversion and win rates with lead and opportunity scoring to identify customers most likely to convert and buy
  • Increase sales effectiveness and efficiency by providing easy-to-use tools
  • Automate sales processes so sellers spend more time with customers and less time on administration
  • Grow your business by accelerating deals and spotting new opportunities.
  • Proactively identify at-risk deals, gain visibility into conversations, and provide actionable feedback
  • Increase forecaste accuracy with pipeline analysis, deal insights, relationship analytics, and conversation intelligence

Service CRM

Deliver a personalised omni-channel customer experience and win customers for life.

  • Interact with customers on their preferred channel—from chat and SMS to email and phone to Facebook Messenger
  • Simplify agent and customer experiences through one complete source of customer data using a single, extensible platform
  • Intelligently route cases by topic or channel to the best-fit agent
  • Resolve cases faster with cross-company collaboration and easily connect agents with subject matter experts
  • Learn from your customers based on their feedback submitted through surveys. Measure and act on feedback



Make AI a reality in your business using AI powered CRM.

  • Sales Insights – Increase sales and improve decision making with AI-powered insights fueled by customer data
  • Customer Service Insights – Leverage AI-driven insights to make better decisions and proactively improve customer satisfaction with confidence
  • Market Insights – Respond to trends faster with AI-driven social and web insights that help you win fans and build brand loyalty
  • Customer Insights – Gain a 360-degree view of customers and discover insights that drive personalized customer experiences
  • Fraud Detection – Help protect your e-commerce business—and your customers—against fraud and improve your shopping experiences
  • Product Insights – Transform the way you develop, market, sell, and support your products and services with real-time insights that show you how customers use them

Mixed Reality

Empower employees and optimise operations with mixed reality applications

  • Remote Assist – Help employees work together even when they’re worlds apart.Dynamics 365 Remote Assist is the mixed reality tool for instant collaboration.
  • Product Visualise – Find the right solution and close your sales faster with Dynamics 365 Product Visualize—the mixed reality tool for showcasing and customising products.
  • Guides – Improve training effectiveness and understand how employees are performing with Dynamics 365 Guides—the mixed reality tool for learning


Get In Touch

Let us assist you with your Customer Engagement Journey

Waterfall Corporate Campus, 74 Waterfall Drive, Waterfall City

+27 11 025 2300