a
Capability

Customer Relationship
Management

CRM that improves revenue productivity, service efficiency and field performance. Practical CRM for Sales, Service and Field — prioritising adoption, data quality and process design.

Dynamics 365 Sales Dynamics 365 Customer Service Dynamics 365 Field Service Salesforce Marketing Automation
Customer Relationships Reimagined

Customer Relationships
Reimagined

We help organisations transform the way they connect with their customers by implementing modern CRM solutions built on Microsoft Dynamics 365 and Salesforce. We enable businesses to unify sales, service, field operations, and marketing on a single platform, creating seamless customer journeys powered by data and intelligence.

Whether you're looking to increase seller productivity, deliver faster service, personalise engagement, or adopt industry-specific accelerators, our CRM capability brings together strategy, technology, and managed services to help you drive loyalty, growth, and long-term success.

CRM
The Case for Modern CRM

Today's customers expect seamless, personalised engagement across every touchpoint. Legacy systems, siloed data, and manual processes can't keep up. Decision Inc. helps organisations rethink customer engagement by implementing CRM strategies that deliver measurable outcomes.

Revenue Productivity

Consistent opportunity management, guided selling and pipeline hygiene increase effective selling time.

Field Effectiveness

Planned maintenance, skills matching and parts visibility increase first-time fix rates.

Service Efficiency

Knowledge-driven case resolution, self-service and intelligent routing reduce cost-to-serve.

Customer Insight

Unified profiles and feedback loops support design of next best actions across channels.

CRM Solutions

01

Customer Engagement Platforms

Unify experiences across sales, marketing, and service with a single platform built on Microsoft Dynamics 365, delivering personalised, data-driven interactions that boost loyalty and operational efficiency.

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02

Dynamics 365 Sales

Provide your sales team with real-time insights, AI-powered recommendations, and seamless integrations with Microsoft 365 tools to drive productivity and performance.

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03

Dynamics 365 Customer Service

Empower support teams with omnichannel case routing, knowledge management, and customer sentiment insight, all backed by unified customer data to resolve issues faster and consistently.

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04

Dynamics 365 Field Service

Optimise field operations with intelligent scheduling, on-site assistance tools, and seamless collaboration to increase first-time fix rates and improve customer experience.

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Our CRM Technology Partners

Microsoft Dynamics 365

Customer Engagement across Sales, Service and Field with strong Microsoft 365, Azure and Power Platform alignment.

Salesforce (via ProQuest — a Decision Inc. company)

Implementation and optimisation across core Salesforce clouds with proven delivery from ProQuest.

Start the Conversation

Ready to Transform Your
Customer Relationships?

Talk to our CRM team about your current landscape, your goals, and how Decision Inc. can help you build modern, connected customer experiences that drive revenue growth and loyalty.