CUSTOMER RELATIONSHIP
MANAGEMENT
CRM that improves revenue productivity, service efficiency and field performance
into Growth Engines
Practical CRM for Sales, Service and Field. We prioritise adoption, data quality and process design, with outcomes evidenced against revenue productivity, cost‑to‑serve and customer experience.
CUSTOMER RELATIONSHPS – REIMAGINED
We help organisations transform the way they connect with their customers by implementing modern CRM solutions built on Microsoft Dynamics 365 and Salesforce. We explore how we enable businesses to unify sales, service, field operations, and marketing on a single platform, creating seamless customer journeys powered by data and intelligence. Whether you’re looking to increase seller productivity, deliver faster service, personalise engagement, or adopt industry-specific accelerators, our CRM capability brings together strategy, technology, and managed services to help you drive loyalty, growth, and long-term success.

THE CASE FOR MODERN CRM
Today’s customers expect seamless, personalised engagement across every touchpoint. Legacy systems, siloed data, and manual processes can’t keep up.
Decision Inc. helps organisations rethink customer engagement by implementing CRM strategies that are:

Revenue Productivity
Consistent opportunity management, guided selling and pipeline hygiene increase effective selling time.

Service Efficiency
Knowledge‑driven case resolution, self‑service and intelligent routing reduce cost‑to‑serve.

Field Effectiveness
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Planned maintenance, skills matching and parts visibility increase first‑time fix rates.

Customer Insight
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Unified profiles and feedback loops support design of next best actions across channels.
MARKETING SURVIVAL GUIDE
In today’s business landscape, organisations that fail to recognise the revenue-generating potential of marketing are at a significant disadvantage.

Decision Inc. Aquires Proquest consulting
Decision Inc., a leading Global Technology Services consultancy, announced the acquisition of ProQuest Consulting, a top Australian Salesforce Summit Partner renowned for delivering exceptional, tailored Salesforce solutions.


Customer Centricity: A Key Priority Across All Lines Of Business
Implementing an organisation-wide personalisation strategy at scale can drive between 5 and 15 percent revenue growth
It’s Time to Rethink Customer Engagement
Customer engagement (CE) has become a commodity. It’s the definitive metric by which organisations are measured and defines customer loyalty and longevity.

Give your Sales Team the Right Intelligence at the Right Time
The Perfect Solution to Streamline Sales Workflows, not only for the Sales Manager, but for CIOs and CEOs too.

CASE STUDIES
South Africa | Mega-Construction
MAKRO
Decision Inc. drives
Makro Customer Engagement
South Africa | Manufacturing
BIDVEST STEINER
Decision Inc. Enhances RCL FOODS Sugar and Milling Analytics with SAP Datasphere, SAP BW Bridge and SAP Analytics Cloud to Meet BI Needs.
South Africa | Non-Profit
ENVISION AFRICA
Envision Africa’s Climb to New Heights with Decision Inc. and Dynamics 365 Finance and Operations
OUR SOLUTIONS

CUSTOMER ENGAMENT PLATFORMS
Unify experiences across sales, marketing, and service with a single platform built on Microsoft Dynamics 365 — delivering personalised, data-driven interactions that boost loyalty and operational efficiency.
DYNAMICS 365 SALES
Provide your sales team with real-time insights, AI-powered recommendations, and seamless integrations with Microsoft 365 tools to drive productivity and performance.
DYNAMICS 365 CUSTOMER SERVICE
Empower support teams with omnichannel case routing, knowledge management, and customer sentiment insight, all backed by unified customer data to resolve issues faster and consistently.
DYNAMICS 365 FIELD SERVICE
Optimise field operations with intelligent scheduling, on-site assistance tools, and seamless collaboration to increase first-time fix rates and improve customer experience.
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DYNAMICS 365 FINANCE & OPERATIONS
Unify and streamline your core business processes, from finance to supply chain with Dynamics 365 Finance & Operations. Gain real-time visibility, improve forecasting, and drive efficiency with intelligent automation and integrated analytics that keep your organisation agile, compliant, and ready for growth.
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OUR CRM TECHNOLOGY PARTNERS



MICROSOFT DYNAMICS 365
Customer Engagement across Sales, Service and Field with strong Microsoft 365, Azure and Power Platform alignment.

Salesforce (via ProQuest — a Decision Inc. company)
Implementation and optimisation across core Salesforce clouds with proven delivery from ProQuest.