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Dynamics 365

Marketing

Personalise buyer experiences 

Build more rewarding business relationships when you create seamless experiences that increase lead generation, strengthen your marketing capabilities, and expand your sales opportunities with Dynamics 365 Marketing.

Orchestrate customer journeys

Align sales and marketing

Create seamless customer experiences through marketing automation, shared data, and business processes connected to Dynamics 365 Sales to increase lead generation and productively nurture leads.

Make informed decisions

Improve automated marketing performance with AI-driven insights, lead scoring, and custom dashboards, plus gain a 360-degree view of customers through integration with Dynamics 365 Customer Insights.

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Grow with an adaptable platform

Personalize and extend the capabilities of Marketing by easily connecting it with the apps and services you already use. Built-in privacy features help you comply with GDPR regulations and accessibility guidelines.

Personalize buyer experiences to increase demand

  • Orchestrate customer journeys
  • Attract the right prospects
  • Create campaign assets quickly
  • Run business-unit-level marketing
  • Simplify event management

Align sales and marketing

  • Create a single view of prospects
  • Identify, target, and close top accounts
  • Track and prioritize leads
  • Increase productivity
  • Simplify collaboration

Make informed decisions

  • Improve marketing effectiveness
  • Test and choose the right content
  • Better understand customer needs
  • Target the right audience

Grow with an adaptable platform

  • Adapt marketing to your needs using tools like no-code visual editors
  • Easily integrate data from Dynamics 365 and third-party apps
  • Enhance marketing campaigns
  • Market globally while maintaining compliance

Benefits

Lead Generation & Nurturing

Email Marketing

Event Management

Social Media Marketing

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Automated Campaigns

Tracking & Reporting

Watch Dynamics 365 Marketing videos