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CLIENT IMPACT STORY

Leading Retailer, Makro, transforms customer experience with unique Loyalty Program

Decision Inc. and Makro created a unique Loyalty Program surfaced through a new Makro mCard app. The app needed to integrate between several internal platforms and provide customers with a personal shop front for their own loyalty performance.

Transforming Customer Experiences increases online sales growth by 325%

  • Makro reported a significant increase in sales across the product ranges that were part of the rewards programme

    • The rewards earned and number of active customers has grown exponentially in recent months as people are taking advantage of the benefits associated with the programme

      “Makro is generally considered to be a destination store and only convenient to visit often for people who stay close to it. We wanted to change this perception and reward customers who shop with us frequently. We needed to identify an innovative way to embrace this customer-centric approach even more”

      – Paul van de Waal, eCommerce Executive at Makro SA

      IMPACT FROM LOYALTY PROGRAM

       

      65

      increase in still water sales

      325%

      increase in online sales

      EXAMPLES OF OUR WORK

      Integrating a Global Supply chain by taking the enterprise to the cloud in less than a year

      We helped a national retailer migrate their entire technology environment to a cloud platform away from legacy systems with key people dependency.

      Read the Full Impact Story

      Helping a Global retailer transform their planning to be adapt to a COVID-19 world

      Our Planning Transformation program enabled a Global retailer to react to COVID-19 by fundamentally changing how the business planned and modelled stock and volume.

      Read the Full Impact Story

      Building an integrated people analytics platform that delivered a 50% reduction in overtime

      We enabled a gold miner to cut their overtime bill by 70% and improve their safety performance by optimizing their shifts, manning and resource utilisation for over 40000 miners in near real time.

      Read the Full Impact Story

      Creating an integrated Procurement Capability that delivered R50m in compliance savings in year 1

      A global steel manufacturer implemented a contract and supply chain program that delivered significant  compliance savings and enabled them to move 70% of their spend to contract.

      Read the Full Impact Story

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